The new trend in software is subscription based pricing, but is it right for everyone?
The software industry has changed quite a bit in the last few years. The biggest change is a shift from one price ownership to a monthly or annual subscription, which basically translates to software rentals.
Microsoft was one of the first companies to make the move, by giving customers two main pricing options, a one time price of $150 for one PC, or $99 per year for up to 5 PCs. The lower option for multiple PCs made the choice easier for households with multiple computers, giving Microsoft a good starting point for building their base of subscribers.
Around the same time, Adobe started selling their $2000 Creative Suite for an introductory price of just $49 per month. Like Microsoft,... [More]
Continue...Better Software Subscription Ideas...